4800 Mills Civic Pkwy Suite 204
West Des Moines, IA 50265
Get Directions →
Call or text us! 515.864.6657
E-Commerce Marketing Services
Attract customers, increase conversions, and grow
Your online store should do more than sell.
Your customers are searching. Comparing. Scrolling. Clicking away.
They’re looking for products, but they’re also looking for confidence. They want to know who you are, why they should trust you, and whether your brand is worth coming back to.
Your website needs to showcase products, guide customers through the buying process, rank in search results, support marketing campaigns, and make purchasing feel effortless. Oh, and it all needs to work together.
Every e-commerce engine could use more horsepower.
Some brands come to us because their online store feels outdated. Others are struggling to get traffic, improve conversions, or keep up with everything required to run a successful e-commerce business.
Whatever season you’re in, our goal stays the same: help you create an e-commerce experience that communicates clearly, builds trust, and makes it easier for customers to take the next step.
Strategy that moves your e-commerce brand forward.
At TwoTone, we partner with e-commerce brands that want more than a website vendor. We become an extension of your team, helping you think strategically and execute consistently as you scale.
From Shopify and WooCommerce website design and development to e-commerce SEO, online store optimization, and conversion rate optimization, we build digital experiences around your customers, operations, and business goals.
Our team can support the full e-commerce experience, including product organization, payment processing, tax and shipping setup, third-party integrations, inventory considerations, and the systems required to keep your store running smoothly.
Seeing the Results
”Working with TwoTone has been a game-changer for our business. Over the last two years, their team has proven to be an absolute wealth of knowledge, acting as a strategic extension of our own team. Whether it’s marketing strategy, website optimization, or content creation, they consistently elevate our raw ideas into something impactful.
Cathryn DunsbergenHandy Industries • Sully, IA
”TwoTone has been an excellent partner for Many Hands. We have been impressed by their expertise, timeliness, and efficiency. Looking forward to a long-lasting partnership!
Tyler KamermanMany Hands • Pella, IA
E-commerce marketing services
- E-commerce strategy
- Shopify website design and development
- WooCommerce website design and development
- E-commerce website design
- Online store setup and configuration
- Product catalog setup and organization
- Product variations and attributes
- Payment gateway setup
- Sales tax setup and configuration
- Shipping rates, zones, and carrier setup
- Inventory and order management setup
- Subscription and recurring payment setup
- Third-party platform integrations
- CRM and marketing automation integrations
- E-commerce analytics and tracking
- Online store optimization services
- E-commerce SEO services
- Conversion rate optimization for e-commerce
- Product page optimization
- Checkout optimization
- Brand messaging
- User experience strategy
- Website maintenance and support
- Copywriting
- Photography
- Videography
- Digital advertising
- Email marketing
- Abandoned cart strategy
- Social media marketing
- Content creation
- Ongoing creative and technical support
Full-service means one team (not five vendors).
Trying to piece all of these together with multiple vendors (or expecting one person on staff to do it all) is like putting a puzzle together blindfolded. The result? Inconsistent marketing and a very overwhelmed communications team.
Instead, TwoTone gives you one experienced team that knows how to connect the dots from strategy to execution.
Ready to grow your e-commerce brand?
1
Book a
Discovery Call
We’ll learn about your products, customers, current challenges, and where you want to go next.
2
Build the Strategy
Together, we’ll create a plan around your goals, audience, and opportunities—not a generic marketing package
3
Get Things Done
Whether you need a new e-commerce website, stronger SEO, better conversion paths, or ongoing creative support, we’ll help your brand show up with clarity and confidence.
Feel like your online store isn’t working as hard as it should be?
Get a free 5-minute website audit from our team.
We’ll identify what’s working, where customers may be getting stuck, and one practical opportunity to improve your e-commerce experience.
Frequently Asked Questions
What does an e-commerce marketing agency actually do?
An e-commerce marketing agency helps brands grow online through strategy, website design, SEO, advertising, optimization, and customer-focused digital experiences. At TwoTone, we look beyond individual tactics to create an e-commerce strategy where every piece works together.
Do you build Shopify websites?
Yes. Our Shopify web design services help brands create online stores that are visually engaging, easy to navigate, and built around the customer experience.
Can you improve an existing e-commerce website?
Absolutely. Through online store optimization services and conversion rate optimization for e-commerce, we identify opportunities to improve user experience, reduce friction, and help more visitors become customers.
Do you provide e-commerce SEO services?
Yes. We help e-commerce brands improve visibility through SEO strategies designed to help customers discover their products through search.
Do you only work with businesses selling physical products?
No. We partner with a variety of e-commerce brands and organizations. Every project is built around your audience, goals, and unique challenges.
Why should we hire an e-commerce marketing agency instead of doing it ourselves?
Successful e-commerce requires many different skills—strategy, design, development, SEO, content, advertising, and analytics. Partnering with TwoTone gives you access to a full team working together instead of trying to manage every piece yourself.
