About Us

Full-service creative agency located in Des Moines, Iowa

Consider us an extension of your team

You don’t have time to babysit a creative team. With us, you don’t have to. We’re all working towards the same goal: your success. We provide proactive ideas and innovative solutions to accomplish your mission.

We know where you’re coming from

We understand that you’re trying to clearly communicate your brand message. We know that bad design paired with mediocre copy is the biggest barrier between you and your audience. As a full-service creative agency, we’re focused on delivering your message in a powerful and impactful way.

Once upon a time...

TwoTone: A History

TwoTone Creative is a small design agency located in Des Moines, Iowa. The company started five years ago as a Christmas card company in our Creative Director, Jenny Cross’ basement. (If you ask us nicely, we might still design a Christmas card for you.) 

TwoTone grew little by little, and eventually, Jenny had to turn away clients because she was working around the clock to continue to serve and help her current clients. It was the tipping point of moving into a full-service creative agency. After much prayer, Jenny hired her first designer.

Now, as a team of five, we work with a variety of clients, helping them with their communication strategies, design, copywriting, branding, social, and marketing initiatives. We’re a small team that takes ownership of the work we produce. We strive to be flexible and work quickly to serve our clients — without sacrificing quality.

Great design is at the heart of what we do, and we’re honored to work with churches, digital marketing agencies, and so many other businesses — big and small. We seek out like-minded clients and opportunities that correspond with our values and goals. At TwoTone Creative, we’re passionate about elevating, celebrating, and helping our clients grow through top-notch design and messaging.

The Faces You’ve Been Waiting For

The TwoTone Team

Jenny Cross

Founder & Creative Director

With more than 10 years of agency experience, Jenny has had the privilege of working with a large variety of brands. She loves partnering with other business owners and entrepreneurs, and specializes in brand development. From digital marketing to online course creation, Jenny’s knowledge and skillset has prepared her to be a successful creative director.

Jenny received her B.F.A. in Visual Communications from Truman State University in 2012 and spent several years in Colorado before returning to the Des Moines area. She loves being close to her family and spending time with her husband and daughter. And though she loves design, living life for Christ has made the greatest impact on her life.

Abby Goodenow

Senior Graphic Designer

Abby is an amazing multitasker and a fast worker. She learns quickly, and her mind thrives when it is occupied with lots of ideas. She loves working on branding projects where she can let her creativity loose. Whether using Procreate on her iPad or diving into Illustrator on her Mac, she loves working with vector illustrations.

After receiving her undergrad in graphic design from Iowa State, Abby decided to pursue a masters in brand communications from Drake University. Abby is also a talented cook (she’s even published her own cookbook)! When she finds a break between work and homework, she’ll relax and grab a drink with her Shiba Inu, Louie.

Vanessa Van Gorp

UX/UI Designer

Vanessa is our designer specializing in all things web-related. She earned her degree in graphic design from Dordt College and discovered her passion for digital design. Vanessa enjoys the challenge of web design because it is always developing and changing. She works to create user interfaces that complement the website's content for a seamless user experience.

Originally from Pella, she is a native Iowan and now enjoys being part of the Des Moines area community. She lives with her husband and their labradoodle puppy. In her free time, you can find Vanessa reading, browsing Pinterest, and exploring the city.

Rick Williamson

Graphic Designer

In case you’re wondering, Rick has two sisters, so he’s used to being outnumbered by the girls. TwoTone is already benefiting from his new perspective and fresh ideas! Rick is a well-rounded designer with a variety of skills. He enjoys tracking how a company’s brand impacts their social perception and success. He’s also fascinated by how design is constantly changing and evolving. He has an outstanding ability to learn new things quickly and adapt to change. Additionally, he’s skilled in working with tight timeframes, and he’s constantly noticing trends and new advancements in design.

Rick has always enjoyed being creative and active, so when he went to Central College in Pella, Iowa, he decided to study graphic design, psychology, and exercise science. Eventually, he realized his true passion was for design, and decided to focus on this area. In his free time, he enjoys staying active (through tennis, basketball, running, biking, etc.), hanging out with friends, visiting various breweries around Des Moines, and attending concerts.

Libby Schwers

Graphic Designer

Libby is a dedicated designer with an eye for detail. She is especially equipped in typography and uses her skills to convey client messages clearly and effectively. She enjoys working on a variety of design types, but brand identity is her favorite.

Libby always knew she wanted to have a career that would allow her to be creative at all times, so she decided to give graphic design a try. She fell in love with it and ended up pursuing a degree in graphic design from the University of Northern Iowa. When she’s not designing, she enjoys cooking, photography, thrift shopping and exploring the Des Moines area.

Jake Cross


Jake excels at writing content for our clients that is both rich and concise. He enjoys helping tell their story in their unique voice and brand image. Jake went to the University of Illinois in Champaign-Urbana. He is also our proud CFO: Chief Food Officer.

Want to join the TwoTone team?

Check out our current openings and apply today!