Business
October 18, 2021

2021 Holiday Gift Guide

There are so many gift guides out there, but they're often from folks you’ve never heard of. Here’s the list you need from a team you can trust.
Jenny Cross
Love0
DesignWeb Design
April 22, 2021

Avoid these top 10 mistakes in your church website design

These days, your website is the first impression your church makes on a person – even before they step through the doors for a weekend service. But is your website…
Jenny Cross
Love0
DesignWeb Design
April 22, 2021

8 Essential Phases of Website Design and Development + Free Guide!

As much as we hope you answered yes to the above question, it may be time for a refresh and redesign! Soooo, what in the world does this mean for…
Jenny Cross
Love0
DesignDigital DesignPrint DesignWeb Design
April 22, 2021

Southwest Community Church Case Study

From Southern Gables Church to Southwest Community Church A long-standing client of ours, Southern Gables Church, recently approached us and asked us to help them rebrand their renamed church. What…
twotone
Love0
BusinessDesignDigital DesignWeb Design
April 21, 2021

10 Principles of Good Church Website Design

In the fast-paced digital world, we’ve said goodbye to the traditional method of church hopping – just showing up to a church without any prior knowledge or context. These days,…
Jenny Cross
Love0
BusinessDesignWeb Design
April 15, 2021

6 Steps For Successful Website Design

Here are six simple and straight-to-the-point steps you can take today to help build a better website. 1. Define Goals What is the purpose of your website? Is it to…
Jenny Cross
Love0
BusinessDesignWeb Design
February 2, 2021

7 Principles of Good Website Design

Maybe you’re struggling because your current copy is clear but your visuals are outdated. Or maybe your visuals are engaging, but you lack a strong call-to-action.   From how good a…
Jenny Cross
Love0
BusinessDesignDigital Design
December 3, 2020

5 signs your church design team (which might be just you) is stressed and 5 tools that can help

Chances are, your church design team is understaffed and overworked. Check out these 5 ways you can manage stress among your church’s design team (and our five favorite tools/habits to…
Jenny Cross
Love0
Business
December 1, 2020

2020 Holiday Gift Guide

There are so many gift guides out there, but they're often from folks you’ve never heard of. Here’s the list you need from a team you can trust.
Jenny Cross
Love0
BusinessCopywritingDesign
November 25, 2020

How marketing personas can help you find your audience

And it’s arguably the hardest - you don’t want to cut any potential customers out, but you can’t realistically target every single person on the planet. Marketing personas help you…
Melanie Van Horn
Love0
Business
October 5, 2020

5 Most Instagrammable Spots in Des Moines

Believe it or not, it’s not always enough to provide outstanding service to your clients. In the digital age we’re in, it’s important that your business is Instagrammable. Here’s a…
Libby Schwers
Love0
Front of TwoTone Creative officeBusinessCulture
September 14, 2020

TwoTone Creative Moves!

After outgrowing subsequent office locations in Valley Junction and Park Ave, TwoTone Creative has remodeled their newest office location on the second floor of the Somerfield Park building on Mills…
Jenny Cross
Love0
BusinessCulture
August 25, 2020

Why our work culture WORKS

To make that a reality at TwoTone, we've tried a lot of things over the years, some better than others. Through it all we've created some really cool routines that…
Abby Goodenow
Love0
DMOS West Des Moines location exteriorDesignDigital DesignPrint DesignWeb Design
August 3, 2020

DMOS Case Study

Des Moines Orthopaedic Surgeons The site DMOS was working from had major functionality and design issues due to its age. The time had come to refresh the layout and navigation…
Jenny Cross
Love0
Elizabeth headshotBusinessCopywritingCulture
July 7, 2020

Elizabeth’s Intern Experience

I’m going to be a junior at Iowa State University this fall, and I’m studying public relations, Spanish, and leadership studies. This summer, I’ve been working on social media engagement,…
Elizabeth Pals
Love0
Man typing on laptopDesignDigital Design
June 26, 2020

Process for Course Creation with TwoTone

Let us help you take the first step! Our process is simple, communicative, and will deliver your knowledge with impact. Here’s the process for course creation with TwoTone Creative! Step…
Jenny Cross
Love0
Man smiling while working on his laptopDesignDigital Design
June 26, 2020

4 Mistakes to avoid when starting your online course

Translating your knowledge into a course is hard enough without adding in the complexities of getting it planned, written, designed, recorded, launched, and marketed. Is your heart starting to race…
Jenny Cross
Love0
Social media apps on phone screenDesignDigital Design
May 22, 2020

2020 Social Media Size Guide

Profile photo: at least 180 x 180 pixels Cover photo: at least 820 x 312 pixels Post photo: 1,200 x 630 pixels recommended Profile photo: at least 110 x 110…
Jenny Cross
Love0
Analytics dashboard on laptopDesignDigital DesignWeb Design
May 12, 2020

10 Must-Have WordPress Plugins

But finding the right solution for your need can be difficult. Will this install cause a security risk? Will it do what I need it to do? Is this the…
Jenny Cross
Love0
Fingers typing on laptop keyboardBusinessCopywriting
April 28, 2020

3 Keys to Clear Copywriting

Ironically enough, many words have been written about how to write good words. After reading many of these books and blogs, it’s clear that there are 3 principles which separate…
Jenny Cross
Love0
Editing video footage on laptopDesignDigital DesignWeb Design
March 30, 2020

5 Ways to incorporate motion into your marketing

It’s no surprise that studies show that our retention for information greatly increases when we see something being taught as opposed to just reading it. Looking for ideas on how…
Jenny Cross
Love0
Sketching during logo design processDesignLogo & Branding
February 3, 2020

How to Know When it’s Time For a Logo Redesign

Maintaining a level of consistency and recognizability should be the goal as time goes on, and unfortunately this can often cause people to think that a logo can NEVER change.…
Jenny Cross
Love0
Typing WordPress html codeDesignWeb Design
January 3, 2020

10 Reasons Why We Use WordPress

WordPress powers 39.5% of the websites on the internet which makes it the most popular content management system (CMS) used today. Although there are other options out there, none of…
Vanessa Van Gorp
Love0
Wrapped holiday gift boxesBusiness
December 4, 2019

TwoTone’s Gift Guide

There are so many gift guides out there, but all of them are from folks you’ve never heard of, who are likely getting paid to tell you what to buy.…
Jenny Cross
Love0
Three coworkers looking at computer in the officeDesignWeb Design
October 28, 2019

Website Audits: What to Know

In the end you have something that people can use, but it’s often more a collection of various pieces as opposed to a cohesive whole. If you haven’t stopped to…
Vanessa Van Gorp
Love0
Woman looking at sticky notes on kanban boardBusinessCopywritingDigital Design
October 11, 2019

Is My Design Hurting My Bottom Line?

It’s not just about generating content that looks good. Have you seen a website recently that looks like it was built when dial-up was the only internet option? Was their…
Jenny Cross
Love1
Three people whiteboarding togetherBusinessDesignWeb Design
October 8, 2019

What is a UX/UI Designer, and Why You Need One

The terminology gained traction in the 2000’s with the widespread use of mobile devices, apps, and websites. Nielsen Norman Group is credited with coining the term UX in the late…
Vanessa Van Gorp
Love0
Team strengths activity sheets on coffee tableBusinessCulture
September 17, 2019

A team building activity that encourages, motivates, and builds trust

Lately a number of personal development books have focused on teaching people how to find their strengths and use them to greatest effect. We ascribe to that philosophy at TwoTone. The…
Jenny Cross
Love0
Two women looking at Basecamp website on laptopDesignLogo & Branding
August 28, 2019

New Basecamp Branding Reveal

Basecamp just launched their new branding. I wish that I could happily report our enthusiasm, but alas, that’s not the case. Basecamp is central to our project management and client…
Jenny Cross
Love0
Wireframing for mobile design on tabletDesignWeb Design
August 27, 2019

Website Platform Comparison: Squarespace, WordPress, and Shopify

Whether you’re a new business building a site from scratch or an existing business looking for the right platform to take you to the next level, there is no shortage…
Vanessa Van Gorp
Love0
Code on laptopBusinessDesignWeb Design
August 20, 2019

7 Questions to Ask Before Hiring a Web Designer + Developer

So having a website that accurately communicates your vision and drives new business is essential. The problem is that building an effective website is easier said than done. As a…
Kimberly Isburg
Love0
Jenny headshotBusinessCultureDesign
August 2, 2019

Jenny’s Recommendations

I’ve made my fair share of “bad buys” and also found some really great resources over the years. I am sharing my best picks here in the hopes that you…
Jenny Cross
Love0