Chief Marketing Officer (CMO)

Benefits

• Competitive salary
• Room for growth in the company
• Competitive and graduated paid time off
• Paid holidays
• Paid parental leave
• 401K with 4% company match
• Health and dental insurance
• Vision and accident insurance
• Short-term and long-term disability
• Work From Home Wednesdays
• Regular team lunches (birthday / work anniversaries / other celebrations!)
• Team outings and events
• MacBook Pro and 2nd monitor provided (as well as all needed software / assets / resources)

A Typical Work Week

This is a full-time, in-person position at our West Des Moines office. Not open for remote work at this time.

The Chief Marketing Officer (CMO) is responsible for setting the vision for TwoTone’s marketing department, leading a growing team, and aligning strategy with execution. This role works closely with design, web, and business development teams to create remarkable brand experiences that deliver measurable results. A high level of leadership, marketing expertise, and strategic thinking are required for this role.

Top 5 Responsibilities:

• Lead, manage, hold accountable: Marketing departments

• Develop and implement full-scale marketing strategies for TwoTone and clients

• Oversee brand positioning, messaging, and campaign development

• Drive client growth through marketing insights, pitch support, and upsell opportunities

• Participate in the TwoTone Leadership Team

Other Responsibilities:

• Review work, provide feedback, and mentor marketing team members

• Stay ahead of marketing trends and best practices across digital and traditional channels

• Guide the creation of client-facing proposals and marketing strategies

• Oversee department processes to ensure efficiency, clarity, and transparency

• Manage timelines, budgets, deliverables, and overall department profitability

• Collaborate with other department leads to ensure marketing is aligned with all areas of the business

• Conduct market research to inform campaigns and content

• Ensure consistency in marketing and brand standards

• Participate in hiring and onboarding new marketing staff

• Create a culture of learning, creativity, and continuous improvement

• Represent the marketing department in executive conversations and decisions

Required

• Bachelor’s degree in marketing, communications, business, or related field (Master’s degree or continued education is a plus)

• 8+ years of experience in marketing, branding, or communications, including 3+ years in a leadership role

• Proven ability to develop and lead high-level marketing strategies across digital and traditional platforms

• Strong understanding of brand development, campaign execution, and content strategy

• Experience building and managing high-performing teams

• Familiarity with tools like HubSpot, Google Analytics, WordPress, and major social platforms

• Confident communicator with a strong ability to present ideas clearly to internal teams, clients, and stakeholders

• Comfortable working with conservative Christian churches and nonprofits

• Capable of aligning creative vision with business objectives and measurable outcomes

• Ability to balance big-picture thinking with day-to-day execution

• Positive attitude, collaborative spirit, and a deep sense of ownership

• Thrives in a fast-paced, growing environment with shifting priorities

• Demonstrates integrity, discernment, and sound decision-making

• Quick to learn new tools, processes, and technologies

• Reliable, professional, and proactive in communication and follow-through